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Cool, comfortable clothing with a conscience
Beru is an LA-based children’s clothing brand making cool items and a positive social impact. These are pieces for wild, independent boys and girls aged 1 – 7 years. Beru are all about creativity, their designs are unexpected, fun, soft and durable -- perfect for enabling kids to be free. Many items are unisex, colours often vivid, patterns bold, cuts always comfortable. Beru care hugely about the world our kids will be having fun in. They produce locally at a partner factory using sustainable practices; items are made from perfectly selected deadstock materials and in limited batch quantities. Equally important to this brand is it’s belief that all kids should get to just be kids. A percentage of profits are given back to organisations that focus their projects on children’s education and extracurricular activities in East Africa. Wonderful!