Become a Vendor

Thank you for your interest in joining our ShopUp events. We'd love to hear from you! We offer different booth sizes and levels of participation to accommodate shops of varying sizes and budgets. Please know that all participating shops must be a member of our online shopping portal.


«It's been thrilling to watch the shop-up grow from strength to strength and a useful forum for online-only retailers, such as my own, to meet face to face with our target audience.»
Teresa, Hedgehog Shop
«We love doing the shop up in NYC! It gives us a chance to connect with our customers, and help them in person which is always so much fun. I also really enjoy visiting with the other independent designers. It's such a supportive community that the Babyccino ladies have created! So honored to be a part of it.»
Anna, Misha & Puff
«The Babyccino ShopUp is the best children’s event! It’s incredibly well organized, curated, and promoted - in beautiful venues, with a thoughtful clientele that really cares about supporting small businesses for their children’s products. It feels more like a two-day party of aesthetically and ethically like-minded vendors and customers than a typical popup market!»
Emily, Mabo Children's Clothier


I am interested to become:
Babyccino Member Shop
Choose if you just want to advertise on our portal and blog.
Babyccino Member & Shop Up Vendor
Choose if you want to become a Babyccino member and be a vendor during our Shop Up events.
Shop Up Sponsor
Choose if you want to sponsor our Shop Up events (Babyccino membership is optional)
I am interested in these Shop Up locations:
Must start with https:// (or http://)



Happy Holidays! One hour left to shop in NYC and check out @babyccinokids for over 400 boutiques from around the world for more special presents
6 minutes ago
The cutest shoppers!
3 hours ago
Wake up and smell the @chorusbeans coffee and come shop with us today 10-4 at @501union!
7 hours ago
Good night NYC! Hope you’re bundled up warm, perhaps with @lewisishome See you tomorrow 10-4pm at @501union for the last day of The ShopUp.
19 hours ago
Deck the halls, with knitted hats from @city_goats. There’s something for everyone on your list here at @theshopup!
23 hours ago
Slide on over to @501union to do all your holiday shopping for the little ones in your life. Adorable toys, clothing, accessories and so much more. Just look at these fun gifts from @peurobaby! Open today until 6pm and tomorrow 10-4!
1 day ago
Tomorrow is the day! NYC hope you’re surviving the snow ️ the doors of @501union open at noon tomorrow! From 1-3pm we have two special additions, tasty gluten free chocolate oat cookies from @nourishbaby_ which are great for lactation AND @thehaikuguys will be writing custom haiku! See you soon NYC
1 day ago
The perfectly curated collection from @cloth will be available for all your shopping needs tomorrow at #theshopup A delightful assortment of items for babies, girls, and boys. Something for everyone. #perfectpresents
2 days ago
We are going to have such fun tomorrow! Join us at 501 Union Street and meet @sproutsanfrancisco ... They select the very best natural products in every category, with clothing and sustainable, non-toxic, and stylish are always at the top of their list! Gifting with a conscience! ️ #theshopup
2 days ago
Skating into the weekend and with one day to go, we can't wait for #theshopup tomorrow. @hellokiboro will join us with their kimono-style rompers for all babies 0-36 months. Each Kiboro outfit is created using bits of cloth from articles of clothing no longer in use. So you aren't just buying new items, your buying thoughtfully (and stylishly). ️
2 days ago
Christmas wrapping with brown postal paper and red Winterberry branches
5 days ago
If you’re looking for dreamy nightwear you are in the right place! UK brand Faune creates nighties and pyjamas full to the brim with beautiful detail.
5 days ago
DandelionBabas make 100% eco-friendly, 100% wool felt cute accessories to help mark - and make - a special day. Their completely handmade celebration crowns can be used for every birthday and every family member. Birthday crowns come complete with a slot into which you can insert the relevant numbers. What a great way to create a tradition and a photo series of your little one’s childhood!
5 days ago
Yesterday was an absolutely amazing morning for all of us!  With our entire team in London, we gathered with friends, shop members and fellow bloggers to celebrate the past ten years of our little company.  It was such an honour for us to be surrounded by so many inspiring people and to really celebrate the …
5 days ago
These Christmas books are a part of our family traditions, ones we would read over and over. We asked our team for their absolute, very, very (!) favourite Christmas books, here is the list.
5 days ago
Winter, House, Tree - Hand Carved Rubber Stamp Idea
5 days ago
Star Light - 40 LED-product
1 week ago
Everyone loves decorating for Christmas, but there’s always that fine line between festive and tacky that we daren’t cross! We’ve found some of our favourite Scandinavian-style decorations that will lead you to a classy Christmas.
1 week ago
roasted broccoli and crispy tofu bowls
1 week ago
1 week ago
Our beautiful new book, '9 months: A month by month guide to pregnancy' for the family to share, is AVAILABLE NOW! You can order it here: UK: / US: / AUS:
7 months ago
Check out our new book! 9 months: A month by month guide to pregnancy for the family to share. PRE-ORDER YOUR COPY HERE: UK: / US: / AUS:
8 months ago
Check out the cool vibes of our Shop Up event in London in December!
8 months ago
Our 2nd live shopping event in Brooklyn was amazing! Great shopping, delicious treats, tons of kids activities and a super cool family photo booth!
1 year ago
Esther shows us her recipe for delicious mint syrup.
1 year ago
Our live shopping event in London at Chelsea Old Town Hall in 2015 was a big success and so much fun.
1 year ago
Here we show you how to harvest rhubarb from the garden, and make it into a delicious compote. If you make oatmeal at the same time, you have made a delicious and nutritious breakfast that your family will love! (Ours do!)
1 year ago
This gym bag is such a fun and easy project, also for beginners this is a nice sewing project. Esther, Emilie and the kids had so much fun going to the market choosing all the supplies. The fabrics from Little Cube are the cutest!
1 year ago
Our first live shopping event in Brooklyn was a great success. We loved seeing the best boutiques under one roof, combined with great food and fun activities...and some dancing! Hope to see everyone this year again on September 18th & 19th at 501 Union, 501 Union Street in Brooklyn.
1 year ago
Hi guys! Here Bethie and I are showing you how to prepare a super easy dish that your family will love -- a video we bring to you in cooperation with Abel & Cole, deliverer of fabulous food boxes filled to the brim with organic freshness! Here's the list of ingredients: a royal 1 tbsp of olive oil 1 butternut squash 1 red onion 2 red peppers 2 garlic cloves 4 vine tomatoes 150g quinoa sea salt & freshly ground pepper 300 ml vegetable stock 2 tbsp red wine vinegar 25g raisins 80g black olives And for the garnish: a handful of chervil feta (optional) Directions: Peel your butternut squash. Cut in half and scoop out the seeds. Chop the flesh into 1cm chunks. Peel and cut the onion into thick slices. Cut the pepper in half and scoop out the seeds and white pith. Chop into bitesized pieces. Peel and thinly slice the garlic. Roughly chop the tomatoes. Rinse the quinoa under cold water to remove any bitterness. Heat 1 tbsp olive oil in a large heavy based pan. Tip in all the veg and quinoa. Pour in the veg stock and the red wine vinegar. Add the raisins and the olives. Season with salt and pepper. Pop on a lid and cook for 30-40 mins until the squash is soft and the sauce thick. Stir every now and then during cooking. Scatter over the chervil (or flat leaf parsley leaves) and serve in warm bowls. Top with crumbled feta if you like! A super colourful, super easy and super delicious dish for taste buds of all ages! Bon appétit!
2 years ago